Via La Coctelera:The Mixer I have read that eMarketer Inc. has done a study about subjects that US bloggers write about in their blogs.
The following statistics are % of 600 respondents, about posts of their blogs posted during July 2005:
- Everything and everything: 65,7%
- Family: 62,5%
- Friends: 54,3%
- Hobbies: 47,3%
- Self-esteem/self-help topics: 35%
- Job: 34,3%
- News: 28,7%
- Gossip: 26,7%
- School: 17,7%
- Celebrities and entertainment: 16,2%
The source of this study is America OnLine (AOL) Digital Marketing Services Inc. (DMS)
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