Thursday, April 13, 2017

Infografía de métricas KPIs a seguir en startups (by

Vía la infografía Types Of Startup Metrics – Infographic (by Anna Vital en os muestro a continuación de forma gráfica las principales métricas o KPIs (Key Performance Indicators) a tener en cuenta cuando estás analizando una startup...

A continuación las métricas KPIs que proponen seguir en una nueva empresa tipo startup:
  • MRR: Monthly REcurring Revenue
  • ARR: Annual Recurring REvenue
  • ARPA: Average Revenue per Account
  • Gross Profit
  • Total Contract Value
  • Annual Contract Value
  • Lifetime Value
  • Deferred Revenue
  • Billings
  • Customer Acquisition Cost
  • Customer Concentration Risk
  • Daily Active Users
  • Monthly Active Users
  • Numbers of logins
  • Activation rate
  • Month-on-Month Growth
  • Compouned Monthly Growth Rate
  • Monthly Churn Rate
  • Retention by Cohort
  • Gross Churn Rate
  • Net Churn
  • Monthly Cash Burn Rate
  • Net Burn Rate
  • Gross burn
  • Total Addressable Market
  • Annual Run Rate
  • Gross Margin
  • Self-Through Rate
  • Network Effects
  • Virality
  • NPS: Net Promoter Score
  • Platform Risk
  • Direct Traffic
  • Organic traffic
Types of Startup Metrics (by Anna Vital)

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